Ecommerce and Email Marketing Specialist Job at Oracle Lighting, New Orleans, LA

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  • Oracle Lighting
  • New Orleans, LA

Job Description

Job Description

Job Description

Salary:

Position Summary

The Ecommerce and Email Marketing Specialist is responsible for managing the companys online store and email marketing campaigns to drive customer acquisition, engagement, and retention. This position ensures a seamless online customer experience while optimizing performance across ecommerce and email platforms.

Key Responsibilities

  • Manage product listings, promotions, and onsite merchandising on Shopify
  • Build, test, and deploy email campaigns using Klaviyo
  • Analyze and report ecommerce KPIs such as traffic, conversion, and sales performance
  • Improve user experience and optimize ecommerce flows through A/B testing and performance data
  • Collaborate with design and content teams to align creative assets with campaign goals
  • Ensure email compliance with industry regulations (e.g., CAN-SPAM, GDPR)
  • Support seasonal promotions, new product launches, and marketing campaigns

Required Qualifications

  • Bachelors degree in Marketing, Communications, or related field
  • 2+ years of experience in ecommerce and email marketing
  • Proficiency in Shopify, Klaviyo, Google Analytics, and Excel
  • Excellent written communication and analytical skills
  • Strong project management and organizational abilities

Preferred Qualifications

  • Experience with A/B testing and conversion rate optimization
  • Working knowledge of HTML/CSS for email formatting
  • Familiarity with paid ad integrations or loyalty platforms

Physical Requirements & Working Conditions

  • Prolonged periods sitting at a desk and working on a computer
  • Office environment with occasional collaboration meetings
  • Minimal travel required

Success Metrics

  • Increased online revenue and conversion rates quarter over quarter
  • Growth in email open, click-through, and conversion rates
  • Successful execution of promotional campaigns tied to product launches or sales
remote work

Job Tags

Seasonal work,

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